Celebrating Mom: Your State’s Most Popular Mom-Related Searches
Today’s moms are a pretty impressive group. They work in the home, start careers, study for degrees, and love their kids. As the next generation continues to enter motherhood this Mother’s Day—in fact, Millennial moms accounted for 82% of births in 2016—the team at FrontierBundles.com wanted to celebrate Mom with a modern twist: a tongue-in-cheek look at the most popular mom-related searches in each state.
From the hyper-relatable “Working Mother” to the hyper-quippy “Yo Mama Jokes,” we found out what’s been on your neighbors’ minds. So as you’re browsing online for the perfect gift or arranging the loveliest hand-picked bouquet, get some Mother’s Day inspo with each state’s #1 mom-related Google search.
Data Highlights
Game of Thrones is known for its fierce mamas. Rhode Island, New Hampshire, Washington, and West Virginia residents searched most for “Mother of Dragons”—a nod to the Queen of the Andals herself, Daenerys Targaryen.
Despite the existence of over 4 million mommy blogs, Minnesota was the only state with “Mom Blog” as its top search term.
“Working Mother” was searched for most in Connecticut, Maryland, and New York. It may come as no surprise to these residents that the Labor Force Participation Rate for US women with children under age 18 was 71.1 percent in 2017.
Arkansas is the only state with “Single Mom” as its top search query. The Land of Opportunity has the eleventh highest percentage of households led by single mothers.
“Breastfeeding” was the top-searched mom-related term in the US (eight states), followed by “Mom Tattoo” (six states) and “Mommy Makeover” (five states).
Methodology
The team at FrontierBundles.com looked at Google search data from the 5-year period between April 2014 and April 2019 to find the top-searched mom-related terms for each state in the US.
All states and their most-searched-for mom terms:
Alabama – Pregnancy Symptoms
Alaska – Breastfeeding
Arizona – Mommy Makeover
Arkansas – Single Mom
California – Mom Fails
Colorado – Mother’s Day Breakfast
Connecticut – Working Mother
Delaware – Breastfeeding
District of Columbia – Maternity Leave
Florida – Mother’s Day Breakfast
Georgia – Pregnancy Cravings
Hawaii – Breastfeeding
Idaho – Breastfeeding
Illinois – Mom Tattoo
Indiana – Mom Vacation
Iowa – Yo Mama Jokes
Kansas – Breastfeeding
Kentucky – Mom Vacation
Louisiana – Pregnancy Cravings
Maine – Breastfeeding
Maryland – Working Mother
Massachusetts – Helicopter Mom
Michigan – Mom Tattoo
Minnesota – Mom Blog
Mississippi – Stepmom
Missouri – Mom Tattoo
Montana – Breastfeeding
Nebraska – Mommy Makeover
Nevada – Mother’s Day Breakfast
New Hampshire – Mother of Dragons
New Jersey – Maternity Leave
New Mexico – Mommy Makeover
New York – Working Mother
North Carolina – Mom Bod
North Dakota – Breastfeeding
Ohio – #1 Mom
Oklahoma – Mom Tattoo
Oregon – Fit Pregnancy
Pennsylvania – Mom Tattoo
Rhode Island – Mother of Dragons
South Carolina – Yo Mama Jokes
South Dakota – Yo Mama Jokes
Tennessee – Pregnancy Cravings
Texas – Mommy Makeover
Utah – Mommy Makeover
Vermont – Mom Jeans
Virginia – Mom Tattoo
Washington – Mother of Dragons
West Virginia – Mother of Dragons
Wisconsin – Mother’s Day Breakfast
Wyoming – Yo Mama Jokes
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